Wineries, hotels and restaurants play a high-profile role in the local economy, but many Sonomans quietly make a living without even a storefront to announce their presence. Home-based operations make up 20 percent of businesses in the Valley and are becoming not only more common, but a more desirable option for people seeking independence and flexibility.
Some businesses start out of the owner's home and grow into an office or retail space. Other times, owners have no intention of leaving home.
"It's come to a new position of envy," said Patti Peters, who has run a business-training company out of her home for 15 years. "In the old days, people would comment that you probably couldn't get a job anywhere, now they're asking, 'How can I do that?'"
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